New Product Line?. Example: A component distributor widens their product range and wants exposure for their sales promotions to their existing client base. Use a 'linked' item to reflect the new product available.
New Business Line?. Example: An International business decides to diversify, and in order to promote their new position, use promotional merchandise to direct their customer base to view the new outlet.
New Client base?. Example: A web-site designer wants to reach new start-up businesses to demonstrate how their services may improve the start-up potential performance. If they do not have a web-site, how will they know you? Use a direct sales promotional vehicle to reach your client database.
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